What Is In Your Branded Promotional Products?

What Is In Your Branded Promotional Products?

"In this episode, Sarah speaks with Tim Brown, executive director of QCA, the association responsible for holding this 24 billion dollar industry accountable. All those pens, tote bags and stickers you hand out at trade shows? That is the industry we are talking...
QCA Welcomes Brand Affiliates

QCA Welcomes Brand Affiliates

When QCA debuted its new participation model earlier this year, the goal was clear - revitalize the organization by being more engaging and inclusive with distributors and end buyers (the users of promotional products) while keeping the overall mission and standards...
White Paper – Brand Safety: More Than Digital Media

White Paper – Brand Safety: More Than Digital Media

When viewed holistically, brand safety is about much more than content placement. It encompasses every aspect of a brand’s image. In reality, brand reputation is exposed anywhere a company logo, name, tagline and so forth are located. Whether or not the results of...

Protecting Your Brand – Video

  Companies spend significant time, effort, money and resources on building their brands. Upholding this brand reputation is of critical importance, yet it can all be undone through a small purchase of a seemingly innocuous, inexpensive item: The promotional...
Signet, Inc. Returns to QCA’s Advocacy Council

Signet, Inc. Returns to QCA’s Advocacy Council

While suppliers have much accountability when it comes to product safety and social responsibility, distributors also play an integral role by connecting end buyers with products that not only support their brand but also protect it. When the Distributor Advocacy...